Veni Vidi Vici
Saturday, September 27th, 2008
I bought a t-shirt today with this phrase on it. I couldn’t help myself. Three roughly drawn skulls with elaborate scrolls underneath and the words Veni Vidi Vici. With my new shirt just begging to have its tags removed, I thought I’d research the phrase to get the full story. About a dozen websites later, I realize it’s not the words or their meaning (I came, I saw, I conquered) that interests me, but rather the motivational power behind the phrase.
The ability to persuade people and motivate action is essential to anyone trying to market their business. And in these difficult financial times (September 2008), honing our skills in this area is simply prudent.